Caribbean Hotel and Tourism Association (Asociaci\u00f3n de Hoteles y Turismo del Caribe) anunci\u00f3 la realizaci\u00f3n de la segunda edici\u00f3n de la Cumbre de Reservas Directas del Caribe (DBS Caribbean), que se llevar\u00e1 a cabo el pr\u00f3ximo 15 de mayo en Antigua y Barbuda. El evento, organizado junto a Triptease, tendr\u00e1 lugar en el Sandals Grande Antigua, inmediatamente despu\u00e9s del Caribbean Travel Marketplace 2026.<\/p>\n\n\n\n
Tras el \u00e9xito de su primera edici\u00f3n en 2025, la cumbre regresa con el objetivo de fortalecer las estrategias de venta directa de los hoteleros de la regi\u00f3n, en un contexto marcado por el aumento de los costos de distribuci\u00f3n y la creciente competencia por la relaci\u00f3n directa con los hu\u00e9spedes. \u201cLa cumbre se ha convertido en una plataforma esencial para mejorar el rendimiento en reservas directas y avanzar hacia una mayor rentabilidad\u201d, destac\u00f3 Sanovnik Destang, presidente de la organizaci\u00f3n.<\/p>\n\n\n\n
El encuentro estar\u00e1 enfocado en soluciones pr\u00e1cticas para aumentar la conversi\u00f3n y reducir la dependencia de intermediarios, con especial \u00e9nfasis en herramientas de marketing digital, inteligencia artificial y automatizaci\u00f3n. Adem\u00e1s, se abordar\u00e1n estrategias de distribuci\u00f3n, optimizaci\u00f3n de precios y experiencias compartidas entre operadores del Caribe, consolidando un espacio clave para la innovaci\u00f3n en la industria hotelera regional.<\/p>\n\n\n\n
M\u00e1s en https:\/\/www.directbookingsummitcaribbean.com\/ <\/p>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
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